February 11, 2006

Three agencies win at Google

Google has hired three PR agencies.

Cow gets some consumer work, Portland's been hired to handle corporate PR, and Octopus has won the B2B account.

PR Week also reports that more 'project-driven' appointments may be made in the future.

The appointments follow Rachel Whetsone's arrival as director of European communications and public affairs.

Firefly previously handled PR for Google but its work ended in November last year.

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