A bit like buses
And then three come along all at once.
News on the UK and European IT PR Market
It looks like BPO provider Capita has decided it's time to try and improve its relationship with the City.
Financial Dynamics is the lucky company and is now handling financial PR as well as investor and analyst relations.
Best know as the company that runs London's Congestion Charging scheme, Capita is facing increasing competition from the big IT services firms like IBM Global Services, EDS and CSC as they all move into the BPO space.
John Cauldwell has hired Brazen PR to help raise his personal profile. His previous contract with Lewis PR ended in September last year.
Brazen already handles the PR for several of Caudwell's companies including Phones4U, the biggest rival to Carphone Warehouse, and Homecall.
The North West Regional Development Agency has hired Spin Media and Fido to publicise broadband services to businesses and residents in Cheshire. Its aim is to have 25 per cent of households and businesses signed up to brandband by August.
The two companies won a six way pitch to get the business.
With the news that it has taken on the whole of Microsoft's UK B2B account, there has been some shuffling of personnel at Inferno PR.
MD Grant Currie now becomes senior partner while Barry Leggetter, chairman of sister agency Bite, takes on the additional responsibility of being Inferno's managing partner.
The two guys who headed up August One's technology business - Mark Jackson and James Tutt - move over to Inferno as directors.
A leadership team well and truly bolstered.
Source: PR Week (who - good for them - have given IT PR a lot of space in this week's issue)
From this week's PR press, it looks like Inferno PR is now being positioned as the tech-shop of Next Fifteen (proud parent to August One and Bite PR).
So, where does that leave the grand-daddy of the group, Text 100?
Is one agency finding it a bit tough to recruit at the moment or is there a sudden burst of £50k pa, Account Director vacancies in the technology market this week?
JFL, PTH, Indigo Red and PR Moves are all recruiting for what seems to be the same job.
Thanks to PR Week, we know that Spreckley Partners is going to be supporting Nimbus Systems in the consumer and trade media.
Nimbus sells software that will allow you and me to pay for things using our mobile phones.
According to PR Week, the plan is for Nimbus to piggy back on the publicity generated for Simpay, a mobile payment scheme that is owned by Vodafone, T-Mobile, Orange and Telefonica, which is launching this year. Brands2Life do the PR for Simpay.