March 04, 2005

Gartner takes bite at PR

Industry analyst giant Gartner has appointed Bite Communications as its UK b2b PR agency after a six-way pitch.

Incumbent August.One - a sister company of Bite - didn't re-pitch but that makes sense now it's been re-positioned as a non-tech consumer and and b2b shop.

PR Week has the account being worth £150k.

The re-pitch was announced in January - http://theblogconsultancy.typepad.com/techpr/2005/01/amazon_and_gart.html

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